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Featured Author: Michael Katz

Michael J. Katz is Founder and Chief Penguin of Blue Penguin Development, Inc., a Hopkinton, MA firm that specializes in the development of electronic newsletters. He’s the author of It Sure Beats Working: 29 Quirky Stories and Practical Business Lessons for the First-time, Mid-life, Solo Professional, and E-Newsletters That Work. Find out more at www.bluepenguindevelopment.com.

Articles:

• Four Must Haves of an Effective E-Newsletter
• Can Your Business Come Out and Play?
• Stop Trying to Sell
• 10 Really Good Reasons to Quit Your Job and Start Your Own Business